For web designers ready to move into their premium, booked-out era
The intimate, high-touch group coaching program for experienced web designers who are done playing small and ready to bloom into their premium, booked-out era. Launching April 22 with only 8 spots open.
You’ve got the talent. The taste. The results.
But your calendar? Doesn’t reflect that.
Your bank account? Could be doing better.
The clients knocking at your door? Still being cheap.
Deeeeeeeeep sigh…
Let’s be honest—you didn’t pour years into your design business just to keep attracting budget clients who treat your expertise like it’s an add-on, not the main event.
And you definitely didn’t choose the creative path just to feel like you’re stuck in an endless loop of undercharging, overdelivering, and over it.
So let’s change that.
Enter: Booked & Blooming 💐
This 10-week group experience is the business glow-up you’ve been waiting for, designed specifically for seasoned web designers who are tired of cookie-cutter advice and are ready to go deeper, smarter, and, frankly, way more premium.
Booked & Blooming isn’t a passive course you’ll forget about after Week 2.
It’s not filled with beginner fluff, templates, or surface-level advice you’ve heard a million times.
a 10-week mentorship (live every week)
This is a high-level transformation experience for web designers who want to:
Charge more (and have the confidence to back it up)
Work with higher-caliber, dream-aligned clients
Position themselves like the creative directors they actually are
Finally build a business that looks as good as the websites they design
You’re not here to start a business.
You’re here to elevate one.
You’re done with…
Endless “quick question” client calls
Proposals that feel like a shot in the dark
Marketing that’s exhausting and gets you nowhere
That one nightmare project you still think about at 2am
Discounts. Revisions. People-pleasing.
Feeling like a freelancer when you know you’re a full-blown creative expert
You’re a damn good web designer. Actually, scratch that—you’re fantastic. Your portfolio? Chef’s kiss. Your clients? Obsessed. But here’s the thing: You’re undercharging. Overdelivering. And somehow, still attracting clients whose favorite phrases are “budget-friendly” and “ASAP.”
(How is this your life right now?)
Booked & Blooming is for you if you’re SO ready for…
🌸 Clients who value your brain and your brilliance
🌸 A calendar full of exciting, well-paying projects
🌸 Clarity on what makes you the one clients want to book
🌸 Offers that practically sell themselves
🌸 Processes that feel good for you and your people
🌸 The kind of confidence that makes “I charge $15k+” roll off the tongue like poetry
The Booked & Blooming Transformation
Here’s what happens when you mix expert-level guidance, personalized feedback, and a powerful community of creative pros just like you:
Week 1: The Audit
We clear the clutter, call out what’s not working, and get ultra-clear on what needs to change—fast.
Week 2: The Premium Client Playbook
You’ll learn how to spot, attract, and land premium clients like it’s your new superpower.
Week 3: Positioning That Stands Out & Sells
We refine your message so it’s so crisp, so clear, and so YOU, your dream clients will feel like you’re reading their minds.
Week 4: Redefining Your Portfolio
Your portfolio does more talking than you think. We’ll review your portfolio and refine how we can craft a better message (but written and visual) to attract the clients you want.
Week 5: Signature Offers
No more all-over-the-fucking-place packages. You’ll design an offer suite that’s irresistible, luxe, and profitable. It’s time to productize your services to scale.
Week 6: Premium Pricing with Clarity
We rewrite your entire money story so you charge more, feel good doing it, and actually hear “Yes!” on repeat.
Week 7: From 'Meh' to Magnetic Marketing
We rewrite your entire money story so you charge more, feel good doing it, and actually hear “Yes!” on repeat.
Week 8: Sales & Onboarding Flow
We’ll craft a dreamy, seamless client journey—from inquiry to onboarding to “holy sh*t, you’re amazing.”
Week 9: Boundaries & CEO Energy
Because you can’t be a premium designer if you’re saying yes to everything (and everyone). Let’s protect your peace.
Week 10: Scale Smart
We map out your next move—from raising rates to building a waitlist or launching a new offer—without the burnout spiral.
Been there. Changed that.
Let me tell you a little story…
Back in 2019, I was charging $1500 for a website and branding. Not a one-pager. Not a little landing page. A 15-page website, fully custom, fully branded, fully soul-sucking.
I’d pour weeks into these projects. I’d go above and beyond (because I wanted my clients to win). And I’d end up feeling exhausted, underpaid, and honestly, a little resentful.
And worst of all? The clients didn’t even value it. In fact, this particular client scammed me and did a chargeback so basically I designed a 15-page website for free. Epic fail.
I thought I was the problem. That I needed to “just be grateful” for the work. That the only way to make more was to work more.
But deep down, I knew I wasn’t meant to stay stuck in the cycle of undercharging and overdelivering forever.
So I made a decision.
I stopped trying to appeal to everyone and started speaking directly to the right ones. I reworked my offers so they were clear, irresistible, and easy to say “yes” to.
I raised my prices (even when it felt scary). I positioned myself not as a freelancer, but as a creative director—because that’s what I was.
And over time? It all started to click.
Today, I charge anywhere from $5K to $25K for my website packages.
I work with dream clients who trust my process, respect my boundaries, and pay me well (on time). I’ve built a business that feels good. That feels premium. That feels like me. And now I help other web designers do the same.
Booked & Blooming is the mentorship I wish I had in 2019—when I knew I was capable of more, but didn’t know how to break through the “just fine” phase of my business.
This program is for the designer who’s ready to go from “talented but underbooked” to “premium, profitable, and in demand.” And trust me—if I can go from $1500 for everything to confidently charging 5 figures for a single website?
So can you.
What You Get When You Join Booked & Blooming
✨ A 1:1 with Me Where We’ll Tackle Your Goals and a Game Plan for the Next 10 Weeks
✨ 10 Weekly Live Group Calls (real-time coaching, hot seats, breakthroughs)
✨ Personalized Feedback From Me On Your Messaging, Offers & Strategy
✨ Weekly Assignments That Actually Move the Needle
✨ Slack Access for in-between call questions
✨ A Curated Peer Community (no chaos, only support / only 8 spots)
✨ A high-end experience designed for high-end results
This 10-week group experience is the business glow-up you’ve been waiting for, designed specifically for seasoned web designers who are tired of cookie-cutter advice and are ready to go deeper, smarter, and, frankly, way more premium.
Booked & Blooming is not a course. It’s not another DIY template or pre-recorded training you’ll forget about next month. This is a high-touch, intimate mentorship and group coaching experience designed for transformation.
Over our 10 weeks together, you’re going to:
🌷 Radically elevate your positioning and finally step out of the crowded “freelance zone” (because you’re not just another designer—you’re THE designer).
🌷 Craft a signature suite of services so irresistible your dream clients literally slide into your DMs.
🌷 Master premium pricing, because “discount” is no longer in your vocabulary.
🌷 Refine your marketing so you’re not chasing clients—they’re lining up for YOU.
🌷 Nail your sales and onboarding so saying “yes” to you feels easier than ordering a venti iced latte.
By the end of Booked & Blooming, you’ll walk away with…
Having an updated portfolio that actually reflects the clients you want to work with, not just the clients you’re after
An updated offer suite that is more in line with the type of person you’ve dreamed of working with (and not nit-picky clients that you’ve been working with)
Clear messaging and magnetic marketing so you don’t sound like every other web designer on Instagram
A more aligned work schedule
A higher income that doesn’t rely on being overbooked
You won’t just feel different—you’ll BE different.
You’ll be the premium web designer.
You’ll be the one people refer without hesitation.
You’ll be the confident, booked-out creative pro you’ve known you could be all along.
No more waiting.
No more wondering.
No more shrinking.