If you want to go from stuck freelancer to thriving creative entrepreneur, you need to add a powerhouse to your toolkit: WordPress.
This isn’t just another design course. It’s your fast-track to building a thriving, profitable business that works for you, while giving you the creative freedom you’ve been craving.
You’ve built websites on platforms like Squarespace or Wix, but you’re ready to offer more. You want to take on bigger projects with higher-paying clients—without being limited by templates. WordPress is your next step to creating custom, high-end designs that allow you to scale your freelance business.
You’ve hit a ceiling with platforms like Wix or Squarespace & it’s frustrating. You’re tired of feeling boxed in by limited templates, rigid layouts & basic functionality. You crave creative freedom, the ability to customize & a platform that evolves with your growing business. WP gives you all of that—and more.
The design world is competitive, and you’re feeling it. You know your work is good, but your website projects aren’t helping you rise above the noise. If you want to break free and deliver truly unique, custom sites that clients can’t get anywhere else, mastering WP will set you apart and give you the competitive edge.
You’ve got the talent, but you keep booking low-budget clients. You’re tired of settling for small-budget clients when you know you could be doing so much more. With WP in your arsenal, you’ll have the skills to confidently take on higher-paying clients and more ambitious projects that push your creative boundaries—and boost your income.
“I’m so glad I decided to purchase the course. The structure is great, easy to follow and Alyssa is so chill in the way she explains everything… There’s no gatekeeping and she’s very encouraging throughout the course. So I would definitely say this course is worth it!! If you’re doubting, trust me, go for it, it’s the perfect way to start learning WordPress.”
When you offer WordPress, you’re tapping into clients who need more than a simple, cookie-cutter website. You’re now working with businesses ready to invest—and you’ll be paid accordingly.
No more endless hours Googling how to fix things. I’ll show you exactly what to do and how to do it, saving you from headaches and trial-and-error.
Clients love WordPress because it’s professional, reliable, and scalable. When you become a WordPress expert, you’re no longer just “a designer”—you’re a sought-after professional.
All Winning at WordPress members will be invited to the community Slack channel; Here you’ll find Office Hours, monthly challenges, a place to ask questions and share your wins with fellow web designers.
Forget the myth that WordPress is intimidating or complicated. I’m here to show you it’s not only doable but that it will completely change the way you design, build, and scale websites. WordPress is the gold standard of web design platforms for good reason—customization, control, and scalability. When you unlock its potential, you’re opening the door to better-paying clients, more creative control, and a business that works for you.
Sure, you’ve heard about WordPress. Maybe you’ve even dabbled in it or gasp run the other way because it felt overwhelming. But here’s the thing: mastering WordPress is a must if you want to:
Are you tired of turning down high-ticket projects because you don’t feel confident with WordPress? Or maybe you’re frustrated by the limitations of other platforms, knowing you could offer your clients more. Imagine if you could say "yes" to those dream projects without hesitation—and actually over-deliver.
Winning at WordPress isn’t just a course; it’s the key to getting your business to that next level. Whether you’re just getting started or already a seasoned designer ready to streamline your workflow, this course is the roadmap to mastering WordPress—no coding required.
I’ve designed this course with YOU in mind—the creative who’s ready to break through that next barrier in their business but isn’t sure where to start. Here’s how Winning at WordPress will guide you from point A to point B:
Step-by-step video tutorials that walk you through everything from setting up your first WordPress site to advanced strategies for customization.
Get access to pre-made templates and checklists that take the guesswork out of your process for booking clients and having a smooth web design process.
Go beyond design and learn the tech essentials that will help your clients rank higher on google, make their site faster and keep it running smoothly & stress free.
Not only will we have monthly live Q&A calls where we talk all things web design and business, but you'll have access to the community Slack where you can chat/brainstorm with other web designers (NEW).
I know that diving into WordPress might feel like a big leap—but guess what? You’re not doing this alone. From the moment you join Winning at WordPress, you’ve got a cheerleader in your corner (that’s me!) and a community of fellow creatives who are right there with you.
We’ll tackle each module together, and I’ll be right there helping you through any challenges that pop up along the way.
Easily one of my favorite parts about the course. Join me and your fellow web designers live every month to talk more about web design, business and growth.
From day one, you’ve got my full support and a community of fellow creatives who totally get what you’re going through.
(NEW) Need feedback about a website you created for a client? Need someone to run ideas by? I'll tackle this durning our weekly office hours.
(NEW) I'll send out monthly challenges to help you along your journey and entice you to cross the finish line. Accountability is key.
(NEW) When you graduate the program, you'll be rewarded an official Winning at WP certificate you can proudly display on your resume.
Understanding the Basics of WordPress
In fact, you’re making it pretty dang hard for yourself to create some serious growth for your web design agency. You can’t truly build a website design business you love and enjoy working in if you’re closing yourself off from opportunities and clients.
Got questions? I’ve got answers. Whether you’re stuck or just need a little nudge in the right direction, I’ll be available to help you out during our monthly live calls and in our Slack channel.
Those are tiny, tiny numbers compared to WordPress.
If you ONLY use Squarespace or Wix, you are closing yourself off to literally millions of opportunities.
No worries! I built Winning at WordPress for designers, not developers. You don’t need to know how to code to build show-stopping sites on this platform. This course is built for those who want to create without limits—whether you’re a web designer or a creative entrepreneur, you can do this. I’ll hold your hand every step of the way and teach you the no-code route to web design success.
– Learn how to design stunning websites on WordPress with zeroooo coding required
– Efficiently and strategically design WordPress websites so you don’t waste any time
– Implements processes that will allow you to enjoy the web design process
– Expand your potential client base
– Get noticed online for being a WordPress expert
This program is the key to remastering and reimagining your web design business
You don’t ever want to be in the situation where you have to turn down a dream client because you’re unable to design on the platform of their choice.
No more turning down projects or getting ghosted. Once you zero in on WordPress, you’ll be open to so many more opportunities.
Are you ready to create stunning, unique WordPress websites that convert, without ever touching a line of code?
— you’re a new or aspiring website designer who wants to learn the creme de la creme of website platforms so you can charge $10k+ for one website
— you’ve been designing websites on Squarespace, Wix or any other platform for years, but you’re ready to open up a new income stream for your business
— you feel like potential clients or other companies don’t look at you as a pro, and you’re stuck at the “amateur” level
— you’re sick of being married to one website platform, and you’re ready to be the go-to expert for multiple website platforms
— you want your portfolio and skill set to be able to reflect the high-level clientele you’re going after
— you want to stand out amongst the other thousands of web design agencies online
— you want to have a deep understanding of WordPress so you can confidently and easily design stunning websites
— you’re ready to overcome roadblocks in your web design business, so you can finally start showing up as the expert you know you truly are
And when I say no coding required… I mean it. I’m here to bust all of the myths about WordPress, and show you that creating websites on WordPress can be fun, spark your creativity and transform your web design agency.
Stop charging so low for websites, working your booty off, and getting burnt out while barely scraping by.
Instead, learn an invaluable skill that allows you to charge a whole heck of a lot more, and opens you up to a whole new client base.
If you want your web design business to start making more money — this is the skill you need to master.
Think of me as your web design Fairy God Mother who is here to wave her magic wand and transform you web design business from a sad pumpkin, into a sparkling carriage. Bippity, boppity, BOOP — you ready??
I’ve been designing websites on WordPress for almost 10 years now. I’m also an expert in Shopify and Showit.
Out of my near decade of doing this, I can confirm I’ve always been able to charge the most from WordPress websites.
I built my web design agency from scratch, and being a master at WordPress definitely helped me fast-track my success… and I want the same for you.
I’m here to make learning WordPress fun and simple. Let’s roll up our sleeves and get started.
There’s always room for improvements, so when you’re ready to take the next step in your web design business, you can do it as seamlessly as possible with Winning at WordPress.
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